Steve Jobs

by Helen Denney-Stone on 6 October, 2011

Day 22 – my Life Choice Challenge – Not Today!!

Today I am not going to be talking about my challenge.

Today my time is better spent expressing my feelings towards a man that not only knew what a challenge was, he never seemed to let anything get in the way of his creative innovations.

He will be remembered as a visionary man, someone who instinctively knew what we wanted before we knew we wanted it.

Whilst it is sad that such a visionary is no longer amongst us and obviously very emotional for those near and dear. For the rest of us that felt part of the Apple family we can celebrate such an extraordinary, inspirational man and thank,  how lucky we were to have been part of his vision. For so many of us – as I type this on an Apple computer, with my iphone near and scan my notes previously written on my ipad  – I and millions of others will certainly remember him and thank him daily. For me using apple products have always brought a smile to my face and a good feeling inside – Apple changed inanimate objects to friends that are an integral part of our lives.

Steve Jobs was cut short in his prime, only 56. He had an amazing and unusual life, adopted and raised by Armenian working-class parents, in California, who saved everything to send him to college, in Oregon. However – Steve dropped out never completing college, but he did learn calligraphy there which he put to good use in the first Macintosh! as Steve said  “If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it’s likely that no personal computer would have them.

He was lucky he found something he loved to do and took Apple in 10 years  from just two in a garage into a $2 billion company with over 4000 employees. Then as he had just released his finest creation — the Macintosh — a year earlier – just turned 30. He got fired! His whole life and focus gone.

Did he sit on his laurels – hell no – he started the company named NeXT and another company named Pixar.  Pixar went on to create the worlds first computer animated feature film, Toy Story, Finding Nemo and two of my favourites Ratatouille and Wall-e and is now the most successful animation studio in the world. He became a member of The Walt Disney Company in 2006.

Then in a remarkable turn of events, Apple bought NeXT, Steve returned to Apple, and the technology  developed at NeXT is at the heart of Apple’s current renaissance.

I believe Steve Jobs is inspirational no more so than when his life dissolved when he was fired from Apple – his words on being fired sum it all up for me…..” It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don’t settle.

We should all take heed of these words.

Since his re-joining Apple well the rise has been astronomical. Even with all the skeptics – do you remember all the slagging before the ipod, the iphone and of course the ipad, truth is non had the vision of Steve Jobs. Today Apple stands as the second largest firm in the world valued by Bloomberg at $265.8 billion. That is an outstanding achievement of passion, dedication and love for what he did.

I would like to end in admiration with a few more of Steve’s own words – “Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.

Steve Jobs 1955 – 2011



This post was written by...

– Co-Founder and Creator of Binspired2.

Helen Denney-Stone, mentor, author and coach. She has studied and observed cognition and behavioural sciences for over a decade and is considered an expert on human behaviour and personal transformation. A specialist in entrepreneurial business, internet marketing and sales psychology, her expertise give an unbeatable blend of psychology and internet marketing.

Contact the author

  • Debgiannola

    Very nicely done, thank you Helen!

  • Helen Lever

    Great work thank you

  • Anonymous

    Thanks for comments – he really was special and I have been an Apple nerd for a long time! 🙂

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